Web Logix Group's Dental Website design capabilities are nationally recognized. As a dental website design company, we have built websites for dental practices all over the country. Top quality digital representation and full functionality for the Dental Industry.
Dental SEO keyword research. Due diligence for front end and backend website optimization. Search engine optimization achieving you 1st page search results, and Google "map pack" top 3 placement for your dental practice's local and state market.
Dental PPC, Pay Per Click, campaign development and management achieving you low-cost Conversions and competitive CPA, (Cost Per Acquisition) rates. Fully regulatory compliant and effective Dental advertising that generates actual clinic visits.
Facebook, Instagram, LinkedIn marketing for Dentists and Dental Practices. Campaign development and management for branding and lead generation through effective geofencing and audience building.
Multiplying your investment value by generating higher individual impressions through the use of Pixel code installation on the backend of your dental website. Increasing the conversion rates of web traffic of your Dental website and Dental Social presence.
HIPAA Compliant CRM and Appointment management platform implementation, development and coordination with other Dental practice platforms. General Dental Marketing guidance and digital strategy development.
Web Logix Group provides marketing for Dentists, Dental Practices and general Healthcare through comprehensive digital strategy. We have decades of experience in digital marketing across the landscape of digital marketing platforms.
Dental Marketing and Strategies
Founder and CEO of Web Logix Group, Charles Adams, has held leadership positions in the healthcare industry such as President, Chief Executive Officer, Division President, Chief Operating Officer and Chief Marketing Officer. He has built successful healthcare facilities from the ground up and has run multi location, multinational organizations. He has been the acquisition point man in large roll up campaigns conducting due diligence studies for dozens of healthcare campuses and healthcare organizations throughout the country.
In every position and with every company Charles held responsibility for all marketing and digital marketing efforts. Web Logix Group is the culmination of all of Charles's and the rest of Web Logix Group's experience in digital marketing for the dental and healthcare industry. We know, better than anyone, how to use the volume of web develpment and web marketing tools for maximum results in generating real dental visit traffic for dental offices, oral surgeons and orthodontists. We provide marketing services for Dental practices just starting out and statewide dental organizations with many locations looking to grow. We can confidently say we are the industry's leader in lowest Cost Per Acquisition rates via Google Pay Per Click, Social Media Marketing and general SEO.
Digital Marketing for Dentists, Orthodontists and Oral Surgeons begins with creative design and development of unique and innovative websites for the dental industry that stand out against the competition. You want a website that is well branded, patient friendly and professional. We know that websites for the Dental Industry require multilayer functionality from the User Portal, the Administrative Portal, interfacing to your Dental Practice EMR and CRM, all while creating an efficient visually pleasing digital marketing machine that your website should be. Web Logix Group delivers the comprehensive package. Streamlined, easy to use, digital representation for your Dental organization.
Website Maintenance: We provide website maintenance services that ensure your website is always up-to-date and running smoothly. Our team will take care of everything from security updates to content changes, so you can focus on running your Dental business.
How do we market Dentists and Dental Practices so well?
Our personal experience in the healthcare industry makes us experts in writing effective 1st page ranking content. That means no matter where your Dental Clinic is located, our SEO and Dental services copy writing skills will get you first page search results for your state's market. (SERP Ranking 1-10). Within 90 days of working with us you will stand out online against all the competition in your state. Not only will our SEO efforts get you on the first page of Google search results, but we get your Dental practice listed in the top 3 of the Google Map's pack. This brings your dental practice a higher level of interested click through traffic looking to make appointments on your site.
We use our knowledge of the healthcare industry and our ability to "speak the dental industry language" to your advantage in finding the lowest cost-per-click search terms and combine that with highly directed location targeting to ensure that we always win in the bidding war against your competition. We build fully customized Google AdWords campaigns, not the general automated campaigns our competition uses, and we only generate meaningful clicks for your Dental Clinic. These are people with the transaction intent and interest of scheduling a first time visit to your clinic or practice. Additionally, within our campaigns we know how to leverage the traffic on your competitors' sites into low-cost conversions for your site. That's right, you heard us right! When people visit your competition's websites our campaigns will increase your visibility in the prospective patient's search results.
What about dental healthcare compliance?
Have no fear! No campaign will run without Google Ads policy violations unless you are Healthcare Certified, but we happen to be experts on this matter. We work closely with your dental organizations administrative staff to expedite this process so your campaigns can run without violations and unnecessary limitations. Pay Per Click campaigns for dentists and dental practices are alive and well with the proper campaign management that Web Logix Group brings to the table.
We know what it's like to feel the pressure of an undesirable visit volume and we know how to drive those numbers up. Within 30 days of Web Logix Group running your campaigns you WILL notice a significant increase in your quality first time and return visit traffic and within 90 days you will have a well-oiled digital dental marketing machine.
We have developed successful geofencing and audience development strategies that turn your investments into conversions. Additionally, we make use of Facebook's Pixel code to capture and remarket to your website visitors during their social activity. If they visited your site or clicked on one of your dental marketing search engine campaign ads they will be presented with your services multiple times during their social sessions, multiplying the value of your Pay Per Click investments.
In today's modern times the competition is thick and savvy. There will never be that one brilliant idea that brings you final and continual success. Marketing dentists requires a dynamic strategy that is constantly monitored, adjusted and updated. Having a strong website with regular SEO is key for a dental practice. High quality digital campaigns via Google Pay Per Click and social media give you an even greater chance of success. But there are still more strategies from a digital marketing perspective that help get you to the top.
Email campaigns are a valuable method of Marketing Dentists and assist with patient retention. When a dental receptionist is collecting patient demographics during the initial visit, getting as many forms of contact is extremely valuable and ensuring that an email address is one of those forms of contact is necessary for email campaigns. Web Logix Group coontent writers use your database of patient email addresses to send out newsletters, promotions, and updates about the dental practice. We use quality visuals representative of dental clinic with engaging copy to make sure the emails are read and not just deleted or tossed in the trash. We create these campaigns and track meaningful KPIs, like the number of open and read, the number of internal email links clicked or the number of times the phone number designated for the email campaign was dialed and led to a conversion. Email marketing for dentists is low cost and highly effective.
Similar to email campaigns but with its own value for marketing dentists is text campaigns. Collecting and recording cell phone numbers during the dental intake into the CRM allows for building a database that can be used as a valuable marketing tool. Web Logix Group uses this database to draft text messages to all prior customers for patient retention and to encourage additional scheduled visits for check ups and cleanings. We create promotional campaigns for dental clinics to boost visits during the slower times. We also use this means of communication for referal incentive programs, offering discounts to former patients who refer their friends and family members to the dental practice and continue building on the contact collection for future campaign leads.
Word of Mouth is the best marketing a dentist can have and often times word of mouth happens through patient reviews. Today patient reviews are the standard screening that consumers do before choosing to go to a new dentist. Most times 5-star reviews, and lots of them, win a new customer. Soliciting these reviews and managing the unfavorable ones takes work. This is part of Web Logix Group's comprehensive menu of services for marketing dentists. We build out the Google Local listing, the social media business pages, and the website with well managed review sections. Often times we work with a dental practice to build a survey system for patient feedback and satisfaction. This not only grows the dentist's reviews but also creates favorable content for the website.
Another powerful tool in marketing dentists is making use of the many online dentist directories. We build profiles for the dental office on as many of these directories as possible. We tackle all the free ones first and then target as many of the paid directories as is financially feasible for the client. Each of these directories can be optimized to outperform the other listed dentists. This helps with lead generation and building back links for the Dentist's website which enhances search result visibility and further optimizes the website raising the Google ranking. Directories generate business and typically have their own customer review sections which can be managed to contribute to the optimization of the Dentists marketing listing within the directory.
We love our customers, so feel free to visit during normal business hours.
Lancaster, Pennsylvania, United States
09:00 am – 09:00 pm